Dr. Rubinov of Williamsburg Dental Arts has asked me to provide a few mockups for a direct mail campaign he wants to launch to push his Teeth Whitening service. His brand is targeted toward the late 20′s, young professional crowd. I also did his initial brand design of the logo and all other sales collateral. These are the two front side mockups we came up with. He ultimately chose the first “Smiling makes everyone happy” design.
Obviously I’ll buy the iStock photo and cut it out correctly on the final proof.
